Ecommerce Website Design UK
Are you looking for an Ecommerce web site designer?
Fired&Inspired have been involved with the design of ecommerce websites for around ten years. Over this time we have helped hundreds of companies gain an online presence.
Our company uses it's own proprietary systems to develop websites:
- FireCART
- InspireCMS
Hence our name - Fired&Inspired!
You are looking at an example of a web site using InspireCMS right now. An ecommerce web site design using FireCART can be seen at www.nailform.com.
FireCART can either run as a standard package or be completely tailored to your needs. To date we have not found an ecommerce system that allows 100% complete control over design and functionality, which is why we developed one ourselves. Using our own software allows to become a very effective ecommerce website designer for your company.
If you are wondering whether a web site that has been designed using FireCART is Search Engine friendly see below the positions for Nailform achieved over just six months.
| MSN | YAHOO | WANADOO | OVERTURE | AOL | |
| Crystal Nail File | 1 | 1 | 1 | 9 | 7 |
| Crystal Nail Files | 1 | 1 | 1 | 4 | 2 |
| Glass Nail File | 1 | 5 | 6 | 1 | 3 |
| Glass Nail Files | 2 | 1 | 5 | 7 | 10 |
| Nail File | 1 | 8 | 9 | 1 | - |
| Nail Files | 3 | 7 | 8 | 3 | - |
If you are wondering where the listings are for Google then please let us explain. Fired&Inspired only use 'ethical' optimisation techniques. Using these techniques our client's websites are 'naturally' indexed and listed in the search engine result pages (serps). Since Google introduced their 'Sandbox' new websites are stored in the Sandbox for anything from 3 months to 1 year. The Nailform website first went live in December 2004 and we expect to see the website move out of the Sandbox very soon. To complement the Sandbox effect we suggest our clients use Google's PPC advertising system while the website is 'on-hold'. In fact this is exactly the reason Google has implemented the Sandbox effect - to maximise their profits.
There are ways around the Sandbox effect although all of these techniques will eventually get your website 'black listed'. This means that you may well achieve some high rankings initially but once you are caught you will be removed completely and it can take years to get listed even for your company name.
Ecommerce Web Site Design and Search Engine Optimisation
For there to be any point in having an ecommerce web site designer build a presence for you company it must be constantly optimised for the search engines. Unless your company is a household name or you have a vast amount of 'word of mouth' referrals nobody will know your website exists.
No visitors = no sales
The days of 'build and they will come' have long gone. The world of online trading is a numbers game and our first job as your designer is actually to work on the optimisation side of your project even before we start the web site design process. Once the site has been launched there needs to be constant work on the optimisation making 'tweaks' where necessary. As your company expands so will your website and any new products your company decides to sell or distribute will need to found within search engine results.
If you are interested in finding out just how Fired&Inspired can help your company achieve success on the Internet please contact us. We'll be happy to visit you at your offices or you are more than welcome to come to ours (fresh coffee always on tap!) for a chat and no-obligation quotation.
Fired&Inspired - ecommerce website designer UK.